“Standard program” means the content is already prepared and will be customized slightly according to the interests of the audience. Most meeting planners find the standard style presentations an easy, great choice for keynotes and breakout sessions.
“Made to order” is primarily associated with workshops and training sessions. It means the content will be completely reorganized, created, and delivered according to your needs. Meeting planners appreciate this style making it the most popular choice of programming.
The style can be discussed during the initial call.